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1. Digital Advertising Provisions: Specific terms for digital advertising campaigns, including data privacy and online metrics - include when digital advertising is part of the scope

2. Media Buying Services: Terms specific to media procurement and placement - include when media buying is part of the services

3. Content Creation Rights: Detailed provisions for content creation and ownership - include when original content creation is a significant part of the services

4. Performance Metrics: KPIs and performance measurement criteria - include when specific performance targets are agreed

5. Exclusivity: Terms preventing the agency from working with competing brands - include when exclusivity is required

6. International Usage: Terms governing use of advertising materials in other jurisdictions - include for campaigns with international scope

1. Schedule A - Service Specifications: Detailed breakdown of advertising services, deliverables, and technical requirements

2. Schedule B - Fee Structure: Comprehensive fee breakdown, rate cards, and payment milestones

3. Schedule C - Campaign Timeline: Detailed project timeline, milestones, and delivery dates

4. Schedule D - Brand Guidelines: Client's branding requirements and guidelines

5. Schedule E - Approved Media Channels: List of approved advertising platforms and media channels

6. Appendix 1 - Key Personnel: List of key team members from both parties and their roles

7. Appendix 2 - Compliance Checklist: Checklist of regulatory requirements and ASC guidelines

8. Appendix 3 - Reporting Templates: Standard templates for campaign performance reporting