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Marketing Services Contract
"I need a Marketing Services Contract for my Singapore-based tech startup to engage a digital marketing agency for a 12-month campaign starting January 2025, with specific focus on social media management and content creation, including strict data protection clauses."
1. Parties: Identification and details of the contracting parties
2. Background: Context and purpose of the marketing services agreement
3. Definitions: Key terms used throughout the agreement
4. Scope of Services: Detailed description of marketing services to be provided
5. Term and Termination: Duration of agreement and termination provisions
6. Fees and Payment Terms: Pricing, payment schedule, and related terms
7. Intellectual Property Rights: Ownership and usage rights of marketing materials
8. Confidentiality: Protection of confidential information
9. Data Protection: PDPA compliance and data handling requirements
1. Service Level Agreement: Specific performance metrics and standards (for complex marketing campaigns with measurable deliverables)
2. Agency Obligations: Specific responsibilities of the marketing agency (when working with marketing agencies rather than individual contractors)
3. Client Obligations: Specific responsibilities of the client (when client input or resources are crucial for service delivery)
4. Subcontracting: Terms for engaging third-party service providers (when subcontracting is anticipated)
1. Schedule of Services: Detailed breakdown of marketing services and deliverables
2. Fee Schedule: Detailed pricing structure and payment milestones
3. Service Level Requirements: Specific performance metrics and KPIs
4. Brand Guidelines: Client's branding requirements and specifications
5. Data Processing Agreement: Detailed terms for handling personal data under PDPA
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