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The App User Agreement serves as the primary legal framework governing the relationship between mobile application providers and their users in the Philippines. This document is essential when launching or operating any mobile application in the Philippine market, ensuring compliance with local regulations including the Data Privacy Act of 2012, E-commerce Act, and Consumer Protection laws. The agreement outlines user rights, data handling practices, service terms, and liability provisions while protecting both the provider's interests and user rights. It should be implemented before allowing any user access to the application and updated as necessary to reflect changes in services or regulatory requirements.

1. Parties: Identifies the app provider/company and the user (including eligibility requirements for app use)

2. Background: Brief description of the app's purpose and the nature of the service being provided

3. Definitions: Defines key terms used throughout the agreement

4. Scope of Service: Detailed description of the app's features, functionalities, and limitations

5. Account Registration and Security: Requirements and processes for account creation, maintenance, and security obligations

6. User Rights and Obligations: User's permissions, restrictions, and responsibilities when using the app

7. Data Privacy and Protection: How user data is collected, processed, stored, and protected in compliance with the Data Privacy Act

8. Intellectual Property Rights: Ownership and usage rights of app content and user-generated content

9. Prohibited Activities: List of restricted actions and potential consequences of violations

10. Termination: Conditions and procedures for service termination by either party

11. Limitation of Liability: Extent and limitations of the app provider's liability

12. Governing Law and Jurisdiction: Specification of Philippine law application and dispute resolution procedures