Document background
The Participating Affiliate Agreement is essential for businesses operating in Ireland that wish to expand their reach through affiliate relationships. This document is typically used when a company wants to formalize a business relationship with third parties who will promote, distribute, or sell their products or services. The agreement, governed by Irish law, covers crucial aspects such as commission structures, performance obligations, compliance with Irish and EU regulations (including GDPR and competition law), brand usage rights, and termination provisions. It's particularly important in the digital economy where affiliate marketing and partnerships are common business strategies. The document provides legal protection for both parties while ensuring regulatory compliance and clear operational guidelines.
