Document background
The Resale Price Maintenance Agreement is essential for businesses operating in Canada that wish to maintain consistent pricing across their distribution network while complying with competition law. This document became particularly relevant after the 2009 amendments to the Competition Act, which changed resale price maintenance from a per se criminal offense to a civil reviewable practice. The agreement is typically used when a manufacturer or supplier wants to suggest resale prices to their distributors or retailers while maintaining compliance with Section 76 of the Competition Act. It includes comprehensive provisions for price setting, communication methods, compliance procedures, and marketing guidelines. The document is crucial for businesses seeking to protect their brand value and maintain price consistency while avoiding adverse effects on competition that could trigger regulatory scrutiny in Canada.
