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The Online Purchase Contract is essential for any business conducting e-commerce activities in Belgium. It serves as the primary agreement between online retailers and consumers, establishing the legal framework for online sales transactions. This document is specifically designed to comply with Belgian law, including Book VI of the Belgian Code of Economic Law and the Belgian Electronic Commerce Law, while also incorporating EU-wide requirements such as the Consumer Rights Directive and GDPR. The contract should be used for all B2C online sales transactions and includes mandatory provisions for consumer protection, clear pricing, delivery terms, right of withdrawal, warranty information, and data processing. It's particularly important as it provides legal certainty for both parties and helps businesses avoid potential legal issues related to online sales in Belgium.

1. Parties: Identification of the seller (business) and buyer (consumer) with complete contact details

2. Background: Brief context explaining this is an online purchase agreement

3. Definitions: Key terms used throughout the agreement including 'Products', 'Website', 'Order', 'Delivery'

4. Order Process: Steps for placing orders and order confirmation procedures

5. Prices and Payment: Pricing details, payment methods, and when payment is due

6. Delivery: Delivery terms, timeframes, and costs

7. Right of Withdrawal: 14-day cooling-off period and return procedures as per EU consumer law

8. Warranty and Conformity: Legal warranty obligations and product conformity guarantees

9. Personal Data Processing: How customer data is collected, processed, and protected

10. Liability: Extent and limitations of seller's liability

11. Force Majeure: Circumstances beyond reasonable control affecting contract performance

12. Governing Law and Jurisdiction: Specification of Belgian law and competent courts